March 20, 2023

New DATAFORT Channel Programme Offers Dealers Highest Margins Available

Dealers Can Create Their Own Branded Offsite Backup Service

Release date: July 2006

DataFort, the UK provider of off-site data backup, today launched a new channel programme, giving dealers the opportunity to resell its managed service under their own branding. DataFort will continue to host the service and manage the backup process, allowing reseller partners to focus resources onto billable functions. This new programme provides an opportunity for high margins on a recurring revenue stream, coupled with greater efficiency for their staff. In addition, the new programme will offer dealers some of the highest margins available in the backup market.

“Why enter into a relationship with paltry commissions based on a company licensing third party software, when you can go into a relationship directly with the developing company and reap all of the associated cash and service rewards,” comments Marcie Terman, managing director of DataFort. ”Resellers can rapidly create a lucrative new line of business under their own brand, without the risk, expense and hassle of building and managing the service themselves. Our pricing structure also offers unbeatable margins and allows channel partners to instantly capture the economies of scale needed to compete with large specialist providers.”

DataFort offers enterprise-grade offsite backup as a fully managed service, with a range of offerings to suit the needs of customers from small businesses through to companies with terabytes of data to secure. Resellers are now able to provide customers with this solid, proven and well managed service under their own brand. This gives the dealer far higher visibility with the customer and allows them to maintain a tighter ongoing relationship for up-selling and cross-selling on the account.

To assist in this, the Self-Billing Dealer programme also provides resellers with a detailed CRM interface, which shows live technical details of each customer’s account. This allows the dealer to identify any technical problems in the backup process as well as clearly flagging new up-selling opportunities on accounts that are reaching their capacity limit.

The ability to maintain control of our clients is invaluable. And when the service itself is still fully managed by DataFort, I can’t imagine why any dealer would hand over contact with a satisfied customer to the vendor,” comments Perry Ashby, managing director of UrbanNetwork, which has been trialling the new service ahead of the official launch. “The service is fantastic for opening doors and the opportunities for cross-selling additional services are great. With DataFort’s wholesale price per GB so low, we have even been able to use the service as a deal sweetener to win bigger accounts.”


DataFort provides dependable secure off-site computer information storage with a focus on functionality and convenience for the end user. The company was founded in 2000 and is headquartered in Guildford, UK and New York, USA. It’s software and services are used by thousands of businesses worldwide - ranging from small SMEs and schools through to quoted companies and local government. Every hour of every day someone, somewhere backs up with DataFort.


Marcie Terman
T: +44 (0) 1483 872 052