| DataFort Hands
Customers To Its Channel Partners |
| Off-Site
Storage and Backup Expert Announces New Premier Dealer
Programme |
| Release
date: November 2002 |
| DataFort,
the provider of effortless off-site data backup, has today
announced a significant development of its channel strategy
to include a new Premier dealer programme. In return for
undergoing training on its products, DataFort will pass
its new direct sales leads to companies in the Premier
dealer network. This not only hands over the installation
and service revenues to the channel, but also provides
valuable inroads into new companies for resellers to offer
their broader product portfolios. |
| In
its initial channel programme launched this August,
DataFort offered channel partners 20% of the ongoing
revenue from licensing, but retained the revenues and
responsibility for handling the installation and ongoing
support. Whilst this option will remain open to the
channel, high sales volumes in the third quarter 2002
and expected figures for 2003, have forced the company
to explore the option of giving more of the service
business to its partners. |
| "Many
of the resellers who have joined us since August have
already expressed an interest in handling the installation
and ongoing support contracts," explains Marcie
Terman, DataFort's business development director. "With
the current and projected sales volumes, we are now
happy to hand over this side of the business, allowing
us to place more focus on product development. As a
part of this more committed channel strategy, we will
also pass Premier dealers the leads we receive from
the website and from DataFort's broader marketing campaign." |
| Interested
channel partner's will be given a detailed training
manual and access to a dedicated extranet incorporating
a short 'How to sell DataFort' guide and detailed installation
and product information. They will then be required
to pass a short online exam in order to gain official
Premier partner status. |
| |
 ABOUT
DATAFORT
DataFort provides
dependable secure off-site computer information storage with
a focus on functionality and convenience for the end user. The
company was founded in 2000 and is headquartered in Guildford,
UK and New York, USA. It’s software and services are used
by thousands of businesses worldwide - ranging from small SMEs
and schools through to quoted companies and local government.
Every hour of every day someone, somewhere backs up with DataFort. |
CONTACTS
Marcie Terman
T: +44 (0) 1483 872 052
E:  |
